Product guides and practice notes for the Marcto workspace

Help Center

Quickstart

Recommended reading path for new users

01Meet MarctoSee how Marcto combines AI chat, marketing workspace data, skills, and connectors into an AI marketing team.4 min read 02Set up brand and product basicsCapture brand positioning, product benefits, and a project goal so agents start with stable business context.5 min read 03Create a projectUse projects to hold one marketing goal and deliverables.2 min read 04Connect a storeConnect Shopify or another store before using business data.2 min read 05Skills - Quick startUse one real small task to choose, install, call, and check a skill.3 min read 06Automation - Quick startCreate your first automation from a template, set a time, and review the result.3 min read 07Channels - Quick startConnect Marcto to a first Feishu test group and verify chat plus automation notifications.5 min read

Feature Modules

Browse Marcto core features by module

WorkspaceChat, brands, products, projects, and resources

Workspace home Chat Brands, products, and projects

SkillsInstall and use reusable capabilities

What are skills Skills center Install and manage skills

AutomationCreate scheduled tasks and review runs

What is automation Create automation Set run time

ConnectorsConnect stores, ads, analytics, email, and docs

What are connectors Connect Shopify Connect GA4

ChannelsConnect Feishu and other message channels

What are channels Feishu channel guide

AccountTeams, plans, and credits

Account and team Plans and credits

Best practices

Turn one-off chats into repeatable workflows

Shopify operationsBest Practices2 min readA complete practice path from store data to operating actions.Product launchBest Practices2 min readPlan, create content, prepare assets, and review a launch.Product researchBest Practices2 min readUse Marcto to evaluate opportunities, competitors, and demand.Store setupBest Practices2 min readPlan store structure, page content, and launch checks.Traffic growthBest Practices2 min readPlan SEO, social, and paid acquisition work.Conversion optimizationBest Practices2 min readImprove PDPs, landing pages, and purchase paths.Order fulfillmentBest Practices2 min readCheck orders, inventory, and fulfillment risks.Customer operationsBest Practices2 min readOrganize questions, draft replies, and improve response speed.Email automationBest Practices2 min readDesign welcome, abandoned cart, post-purchase, and win-back flows.Data analysisBest Practices2 min readSummarize business data and generate next actions.Compliance riskBest Practices2 min readReview claims, creative assets, and operating risk.Project reviewBest Practices2 min readTurn project results into reusable learnings and assets.

FAQ

Find common questions and troubleshooting notes

FAQFAQ2 min readFind common questions and troubleshooting notes.